March 13 : AMA with Amy Hsuan | Mixpanel
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Amy Hsuan is the Senior Vice President of Global Customer & People Experience at Mixpanel where she oversees the sales and account management teams, field marketing, customer success, partnerships and the end-to-end employee experience. Prior to this role, Amy spent seven years leading teams focused on innovation strategy at The Boston Consulting Group, helping companies to create and execute market-leading growth strategies. Drawing from her diverse experience across industries, Amy has helped to build Mixpanel’s differentiated customer experience, stemming from an award-winning employee culture. Amy holds an MBA from the Wharton Business School and an MA in Journalism from the S.I. Newhouse School of Public Communications.
Catch the recordings from past events.
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Customer Success and Self Serve: Tactics and Strategy with Allison Pickens
In this episode of Unlocking Revenue, Allison Pickens from dbt Labs dives into the role of Customer Success within self-serve models with topics like: the overlap between customers success, sales-assist, and sales, how the role of customer success is not only present but expanding within product-led growth organizations, choosing the right level of simplicity vs. complexity when building your product adoption and expansion journey, and scalable, self-serve tactics that help supplement customer success.
Clearbit’s Lead Qualification Engine: Scoring, Buy-In, and Data with Julie Beynon and Colin White
In this episode of Unlocking Revenue, Clearbit’s Julie Beynon and Colin White talk about how Clearbit's lead qualification engine has matured over time, Clearbit’s process to operationalize lead scoring, their failsafe to keep quality leads from slipping away, and why getting buy-in from GTM teams is just as important as using data to develop ICPs.
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