About RB2B
RB2B identifies your website visitors at the individual person level, then pushes their information real-time directly to your team’s Slack. Tailor your strategy and personalize outreach based on visited pages and interaction with site content. Build a more focused approach to engagement, where your GTM team’s efforts are concentrated on visitors who show a higher propensity for conversion.
RB2B x Pocus Integration
How we integrate: read RB2B data from Hubspot
How it works:
- Turn on the Hubspot <> RB2B integration to send data to your desired object in Hubspot
- Add the RB2B fields from CRM to your Pocus workspace in data setup
- Add these signals your existing Playbooks and scores or create new ones
Top Use Cases
RB2B can help you unlock website intent signals like:
- An ICP account hits high-intent pages like pricing, case studies, or integrations.
- A recent spike in website visitors from a target account.
- New visits from decision-makers when a deal has stalled.