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Scarf

Sales and marketing intelligence for open source communities.

About Scarf

Scarf is a pioneer in privacy-first usage analytics for open source. With Scarf, GTM teams can identify which companies interact with their open-source projects, how they use it, and where they are in the adoption lifecycle. Uncover new prospects and accelerate your sales pipeline by turning anonymous users into known contacts. 

Scarf x Pocus Integration

How we integrate: schedule exports of your Scarf data and display it in Pocus

How it works:

  1. Register for a Scarf account at about.scarf.sh and create packages or tracking pixels to collect data on your open-source project
  2. Create an S3 Bucket in your AWS account and grant permissions to both Scarf and Pocus by following these instructions
  3. Setup your Scarf account to export reports to your S3 bucket 
  4. Configure your Pocus account to read the Scarf Data Export from S3
  5. Add the desired Scarf data points to your Pocus workspace in data setup 
  6. Add these signals to your existing Pocus Playbooks and scores or create new ones 

Top Use Cases

Scarf empowers every part of the GTM team:

  • Marketing teams can use Scarf's "funnel stages" to better target commercial users of their software in their campaigns and drive more leads. 
  • Sales teams can use Scarf metrics for lead scoring, and go into sales conversations informed on real-world usage across their org. 
  • Customer success teams can use Scarf to spot churn ahead of time.

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