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Trusted by the highest-performing GTM teams
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GTM is broken
The old approach of more volume, more point solutions, more spray and pray outbound no longer works. It creates a bad experience for buyers, reps, and leaders.
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The old way
Reps are flying blind, taking a spray and pray approach, and missing key opportunities because of bad signals or lack of signals.
![](https://cdn.prod.website-files.com/643354ef999e7685d54b670e/665de44b0c6ffef3336407c8_the-new-way%402x.png)
The new way
Precise signals to power every GTM playbook across the entire customer journey. Targeted outreach that reaches the right customer at the right time, all the time.
The solution
An end-to-end solution to power your GTM playbooks
Prioritize the best accounts, prospect smarter, and reach buyers at the right moment with powerful signal-based playbooks.
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Pocus streamlines our go-to-market strategies and pipeline development. The playbooks we’ve built within Pocus have been instrumental in surfacing valuable opportunities and increasing rep productivity.
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Ed McDonnell
CRO
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Pocus makes my team significantly more efficient and helps my leadership team have better governance. Pocus has also been critical to helping me think through our CS/AM strategy. I no longer have to wait for ops to experiment with complicated workflows, I can build and test playbooks myself.
![](https://cdn.prod.website-files.com/6435777d8aa9129bfb6f5dc9/6667c5bc70502b90361fff80_1517581906495.jpeg)
Tom Ronen
VP Customer Success and Renewals
Pocus works for your entire team
Use Pocus across the entire customer journey to build pipeline, close deals, expand and retain business.
"In Q1 of last year, my sales development group hit 99% of quota. In Q2 last year, under my new (increased) quota, I finished at 137% across twelve SDRs. And I 100% attribute that to everything I did in Pocus.”
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Matt Kincaid
Manager, Sales and Business Development
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“Pocus makes my team significantly more efficient and helps my leadership team have better governance. Pocus has also been critical to helping me think through our CS/AM strategy. I no longer have to wait for ops to experiment with complicated workflows, I can build and test playbooks myself.”
![](https://cdn.prod.website-files.com/643354ef999e7685d54b670e/6668451bcf03485012dac754_6667c5bc70502b90361fff80_1517581906495.jpeg)
Tom Ronen
VP Customer Success & Renewals
"Pocus has been instrumental to building Asana’s go-to-market engine. With Pocus, we’ve been able to quickly iterate on playbooks, ultimately driving an increase in pipeline created and closed. It’s also reduced the amount of time for sales reps digging through various tools to find data."
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Dhruv Madera
GTM Strategy & Ops
“Pocus revolutionized our product-led sales motion by pinpointing the most valuable signals and empowering our reps to take swift, decisive action. The real game-changer has been our newfound ability to craft and deploy feature adoption playbooks effortlessly, bypassing the need for multiple tools or complex big data projects."
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Aubrey Morgan
Head of Demand Gen